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TruFan - Platform for Local Fan Communities 24 June 2009, 4:21 pm
In case you missed it, yesterday TruMedia Networks launched TruFan, a social media platform for local sports fan communities. The platform will power fan communities in 122 markets and you can check out SawxHeads or CeltsHeads for sample communities that live on the TruFan platform.
The platform includes standard community features such as profiles, blogs, pictures, [...]...
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How the AVP Could Leverage Social Media 26 May 2009, 4:55 pm
I apologize for the lack of updates recently - I took on a new job a few weeks ago as social media manager for eWayDirect, which offers multiple marketing services on a single platform built around a robust reporting structure. The job is definitely a challenge as I’ll be helping them 1) build their [...]...
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10 Reasons Why Sports Organizations Should Use Twitter 23 April 2009, 9:28 am
If social media is the tools, opportunities and conversations that enable mass two-way or multi-way communication and information sharing, then Twitter is the #1 tool right now that allows for direct, real-time interaction between people. Twitter is a very powerful connector and enabler. It enables JoeSportsFan in Philly to connect with JimSportsFan in New York [...]...
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My Notes from the 2009 CSRI Conference 20 April 2009, 4:56 pm
On Thursday and Friday last week I had a great opportunity to attend the 2009 College Sport Research Institute (CSRI) Conference in Chapel Hill. The conference brought together some of the brightest sports minds, students and faculty to discuss issues facing college sports. I really enjoyed meeting Jeremy Bloom and hearing about his ordeals with [...]...
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Keep Sponsors Happy with SponsorshipPRO+ Presentation Software 10 April 2009, 1:14 pm
The Challenge:
Teams and properties often include a lot of different assets in packages for sponsors. Signage, radio and TV spots, other media, experiences, tickets and more and the impressions, ratings and other metrics can be difficult to keep track of. When sponsors ask for results at the end of a season or after an event, [...]...
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6 Principles of Social Media Marketing 2 April 2009, 9:13 am
Yesterday I had a great opportunity to speak on the phone about social media and marketing with some people from the marketing departments of about 20 national governing bodies for US sports. This was made possible by Tim Yount (VP of Marketing, USA Triathlon), who I met last month at the IEG Sponsorship Conference in [...]...
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Women’s Pro Soccer Players Allowed to Provide Real Time Updates Via Twitter During First Game 23 March 2009, 9:08 am
After the news came out last week that the NBA’s Charlie Villanueva had used Twitter to provide an update to fans during halftime of a game (and then went on to score 19 points in the second half to lead the Bucks to a win), Coach Scott Skiles and the Bucks decided to put an [...]...
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Video: Tony Robbins Clip from IEG Conference 17 March 2009, 7:23 pm
So you might be thinking: “What exactly does Tony Robbins have to do with sponsorship, and why did he speak at IEG’s conference?”
Though I’ve seen a number of Tony Robbins videos online and think he’s a great guy, I was wondering the same thing before I heard him speak last Monday.
For four hours, Tony had [...]...
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NCAA Selection Show Updates on Twitter 15 March 2009, 7:46 pm
Just thought it was interesting to track the NCAA and selection show updates on Twitter using Twitter’s search and Twackle. If you don’t know what Twackle is, you can check out my article about it here.
From a Twitter search, it looks like the NCAA is being mentioned on Twitter at least every minute, if not [...]...
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2009 IEG Sponsorship Conference Thoughts 14 March 2009, 9:24 am
The 2009 IEG Sponsorship Conference in Chicago has come and gone. I had an AMAZING time meeting new people, hearing new ideas and learning. I still have a ton of following up to do and I ran out of business cards while I was there, so I apologize if I ran into anyone on Wednesday [...]...
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Shabbat Shalom: Friday Wrap-Up (7/3/09) 3 July 2009, 12:00 pm
Happy July 4th weekend! Not so happy for Scott Boras ......
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Advisors For Players Selected In Top 10 Rounds Of 2009 MLB Draft 2 July 2009, 9:00 am
This week, BaseballAmerica released its listing of the players selected ......
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7/1/09 News & Notes 1 July 2009, 12:00 pm
Dynasty had a few great additions to its baseball division ......
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Dynasty Inks Two West Coast Pitchers In The Same Week 1 July 2009, 11:00 am
Right on the heels of announcing our addition of Lee ......
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Supreme Court Grants Cert For American Needle 1 July 2009, 10:00 am
In February, we told you that the U.S. Supreme Court ......
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Arena Football Lingering 1 July 2009, 9:00 am
The AFL2, which is a peg below the Arena Football ......
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What’s Next For Boozer? 30 June 2009, 11:00 am
The Utah Jazz’s Carlos Boozer will decide today whether or ......
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Bryce Harper Is Growing Up Real Fast 30 June 2009, 10:00 am
A young-adult receives many benefits from going to college. The ......
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Top 3 Picks Of MLB Draft Are Playing The Waiting Game 30 June 2009, 9:00 am
Players selected in the 2009 MLB Amateur Draft still have ......
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Dynasty Adds A West Coast Pitcher 29 June 2009, 11:00 am
Dynasty is proud to announce ia new addition to its ......
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Lance, Please Back Out Of Tour 2 July 2009, 12:54 pm
Posted By:Darren RovellDear Lance, When cyclists line up in Monaco on Saturday morning to start the Tour De France, I hope you'll be there where you should be - cheering on the sideline. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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Singh Not Wearing Stanford At Tournament 1 July 2009, 1:49 pm
Posted By:Darren RovellFor the second straight day, while practicing at Congressional Country Club to gear up for this week's AT&T National, Vijay Singh was not wearing a hat and shirt with the Stanford Financial logos on it. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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Companies Behind Murray Have a Lot To Gain 1 July 2009, 1:07 pm
Posted By:Darren RovellAndy Murray fever is alive and well here in London and if he becomes the first Brit to win Wimbledon since Fred Perry did it in 1936, the companies that endorse him could have a lot to gain. Read More
Topics:Consumers | Marketing | Advertising | SportsCompanies:Royal Bank of Scotland Group | Nike IncMEDIA:PHOTO
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Hall Of Fame Suit Lists Revealing Numbers 1 July 2009, 9:29 am
Posted By:Darren RovellThe best part about lawsuits for the uninvolved public is that they give us all a glance into contracts that have previously been kept confidential. Read More
Topics:Consumers | Marketing | Advertising | SportsCompanies:Nike IncPermalink...
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Sports Poker Event Trying To Buck Recession 29 June 2009, 1:25 pm
Posted By:Darren RovellFor years, fans have met their favorite sports stars by paying hundreds of dollars for a couple seconds of in-person contact and a signature at a memorabilia show. Others have dished thousands to meet their heroes at fantasy camps. Bruce Bibbero thinks his latest offering tops it all. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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Billy Mays — He Left the World Knowing He Sold It 28 June 2009, 10:06 pm
Posted By:Darren RovellI've interviewed the world's most famous athletes, but when Billy Mays walked in the room that day in Miami to do an interview for my infomercial documentary just a couple months ago, I was still starstruck. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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NBA Draft: By The Numbers 26 June 2009, 11:13 am
Posted By:Darren RovellBelow you'll find a list of the lottery picks from last night's NBA Draft, the team they went to, their slotted three-year contract and their agent. As you can see, while these guys are making a lot of money, the slotted contracts make it hard to pull in NFL Draft type of money. Read More
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Vijay Singh Offers To Pay Stanford's Bail 25 June 2009, 6:57 pm
Posted By:Darren RovellNow we know exactly how close Vijay Singh was to Allen Stanford. The professional golfer was one of three people who offered to sign for a portion of the financier's bail, his attorney said in court in Houston on Thursday, according to CNBC's Scott Cohn. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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Is "The Big Pierogi" Next For Shaq? 25 June 2009, 4:46 pm
Posted By:Darren RovellMinus a jersey change on his Twitter page, Shaquille O'Neal has been relatively quiet on the nickname front since being traded to Cleveland. Read More
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Singh Will Continue To Stick By Stanford 25 June 2009, 11:16 am
Posted By:Darren RovellLast week, golfer Vijay Singh continued to wear Stanford Financial logos on his hat and shirt at the US Open, despite the federal indictment of its chief executive Allen Stanford and several others on fraud and additional charges. Read More
Topics:Consumers | Marketing | Advertising | SportsMEDIA:PHOTO
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ING Direct Grabs Global Attention with Professional Fan Contest... 1 July 2009, 12:17 am
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The Reno Aces Take the 7th Inning Stretch to a New Level... 30 June 2009, 10:59 pm
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UPS Uses Airport Activation to Greet Beijing Olympics Travelers... 30 June 2009, 10:34 pm
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Nike Captures Athlete Perseverance with New Campaign... 29 June 2009, 10:49 pm
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Custom Domain Extensions Will Soon Change the Sports Industry... 29 June 2009, 10:06 pm
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Brewers Fans Receive Dollars for Dingers... 28 June 2009, 5:44 pm
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Billboard of the Week - James Ready Beer 27 June 2009, 10:04 am
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Are You Looking to Connect with Sports Fans Online? 25 June 2009, 9:14 pm
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Are You Cut Out for the Amazing Seat Race? 25 June 2009, 5:53 pm
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Partnership Activation 2.0 Newsletter - June Issue 23 June 2009, 7:29 pm
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A discussion started by Ashley Read was featured 3 July 2009, 12:51 pm
A discussion started by Ashley Read was featuredFeedbackHi guys,
After a successful public launch we're now looking to gain some feedback on our website and service. Feel free to take a look at www.sportdriven.co.uk and let us know what you think.
To find out what has already been said and to keep up ......
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Oliver Williams, Tanja Kufner, Ashley Read and 5 more joined Sports Marketing 2.0 3 July 2009, 10:51 am
Oliver Williams, Tanja Kufner, Ashley Read and 5 more joined Sports Marketing 2.0 ...
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Ashley Read added a group 3 July 2009, 10:51 am
Ashley Read added a group Sport DrivenSport Driven is the first website of its kind, enabling rights owners within the sports sector to list, manage and promote their commercial opportunities, gaining instant year round exposure to thousands of potential investors throughout the UK...
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Ashley Read updated their profile 3 July 2009, 10:51 am
Ashley Read updated their profile...
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3 members updated their profile photos 3 July 2009, 10:51 am
3 members updated their profile photos ...
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Ashley Read added a discussion to the group Sport Driven 3 July 2009, 10:51 am
Ashley Read added a discussion to the group Sport Driven FeedbackHi guys,
After a successful public launch we're now looking to gain some feedback on our website and service. Feel free to take a look at www.sportdriven.co.uk and let us know what you think.
To find out what has already been said and to keep up ......
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Lindsey joined ArLena Richardson The ePublicist's group 2 July 2009, 5:51 pm
Lindsey joined ArLena Richardson The ePublicist's group Twitter Sports ConnectA place for members who tweet to share twitter names, tools, news, and advice...
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ArLena Richardson The ePublicist left a comment for Tony Levitan 2 July 2009, 5:51 pm
ArLena Richardson The ePublicist left a comment for Tony Levitan...
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Ryan Knapp updated their profile 2 July 2009, 2:51 pm
Ryan Knapp updated their profile...
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Mitch Williams and Anshey Bhatia are now friends 2 July 2009, 2:51 pm
Mitch Williams and Anshey Bhatia are now friends...
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Fragamentation In Niche Sports Proves To Be A Killer… 3 July 2009, 11:58 am
Speaking with one voice, whether it is to a business partner, the media, or to fans is always important, especially in the alphabet soup of niche or second tier sports. With the limited dollars and eyeballs available for the casual fan, splitting the marketplace with alphabet soup of organizations usually leads to confusion and [...]...
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Lance “Lives Strong” With A Great Social Media Test 1 July 2009, 9:45 pm
We all know that Shaq is the king of twitter, and that Tiger usually breaks news on his web page, and that other athletes have been using various pieces of social media to communicate in lockerooms, to fans and to assist various brand and team partners in growing market size and creating more access to [...]...
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Six Months Into A “Crisis” Year and NASCAR Continues Its Strong Refinement… 1 July 2009, 9:10 am
If any sport could be hurt by the global economic problems it should be NASCAR. The essence of the “traveling circus” of a circuit, especially one built around the auto industry and legions of fans that have to travel to see their stars, makes survival problematic and growth questionable. Outside the US, racing [...]...
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William and Mary Takes The Brand Choice To The People… 30 June 2009, 7:01 am
Usually with expansion teams in sports, mascot or naming contests will be held to sample the local flavor and see what ideas can arise that brand marketers hadn’t thought of. Usually the name or logo still comes from a well positioned, well thought out plan intent on making sure that the merchandising rights, colors [...]...
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New Ownership Looks To Keep The Fins Fizzing… 28 June 2009, 10:02 pm
Because the NFL is so much the American spectacle and a weekly destination watch for much of American, we often forget that several franchises still need to work in case of those rainy days to build brand value year-round, keep fans and business partners interested and engaged, and find new ways to generate revenue despite [...]...
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The Immediate Hope Of A Good Draft…And How It’s Used… 27 June 2009, 11:54 am
With the NHL and NBA Drafts happening withing 24 hours of each other, it was interesting to see all the subtleties and action that athletes and their agents, along with eams, quickly pulled together. A nice composite of the goings on before, during and then right after the draft was put together by Goodwin [...]...
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Can Soccer Take Advantage Of Its Big Kick? 25 June 2009, 9:15 pm
Within a 24 hour period this week, the brand value sport of professional soccer in the United States took a huge jump. First came the coups of ESPN scooping up the Premier League from virtually bankrupt Setanta Sports, followed by the US’ stunning 2-0 win over Spain in the Confederations Cup, followed closely by [...]...
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The Interesting Approach of Brand Ty Lawson… 23 June 2009, 9:37 pm
As the NBA Draft approaches Thursday, it will be interesting to see the branding winners and missteps taken, and how quickly in this digital age teams will look to immediately activate with their picks…will guys be twittering new fans from the podium, who will be the first to stream and text messages back home and [...]...
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Majoring In The Minors…Hudson Valley Goes To The Ladies… 23 June 2009, 8:04 am
Ladies Day has long been a baseball tradition…women arriving at the ballpark get discounts and promotions tailored to them, and MLB has gone to great lengths in promoting and raising money for Breast Cancer Awareness. However the Hudson valley Renegades, again showing the advantage the minors have to be effective and creative, will take [...]...
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Baseball Plays A Doubleheader As A Social Unifying Brand 20 June 2009, 8:35 am
Many times in North America, the sport of baseball sometimes gets overlooked for its ability to aggregate people, expose brands and tell stories. because the season is so long and the game is so ingrained we sometimes forget the amount of eyeballs and dollars spent on the game, even more now on a global [...]...
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LA Business and Sponsorship Professionals Connect! - In Person! 2 July 2009, 7:58 pm
When: Tuesday July 14, 2009, 6 - 9PM
Event Type:
Networking/Meetup
Location:
Busby’s East
5364 Wilshire Blvd
Los Angeles, CA 90036 US
Price:
$10 pre register, $20 at the door
Keywords:
Los Angeles, Business Networking, LinkedIn
Intended For:
Anyone interested in connecting with quality business professionals
There is FREE parking behind the venue and 10 bucks gets you some snacks, a raffle ticket for door prizes, and some [...]...
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Collaboration is King in Sponsorship 1 July 2009, 10:44 am
As always I have a few questions for you. As sponsorship professionals, do you wish that there were certifications to differentiate sponsorship professionals from amateurs? Do you think that we should have lobbying for our industry in Washington DC? Are either of those happening? Should they be?
Here is what is happening (from my perspective). IEG [...]...
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Can Futbol Become the summer’s Football- Opportunities for Sponsors in American Soccer 30 June 2009, 3:49 pm
Wow, I hope everyone who is reading this watched the U.S.A vs. Spain soccer game Wednesday, because if you did not you’re missing out big time. Regardless I think that today was a big day in the world of sports because there is now another sport besides baseball to watch during the summer. In 2008, [...]...
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NBA China- Sport’s Global Expansion - by Greg Borzilleri SIG intern 29 June 2009, 11:37 pm
Over the last few years, there have been a number of efforts by American sports leagues to take their products global. The NFL has played games in London and the MLB has ventured to Japan and the Dominican Republic. In addition, the MLS has attempted to include America in what is already the most popular [...]...
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IEG - 30 years of thought leadership, education and advocacy should not be discounted 26 June 2009, 1:05 pm
The buzz on the blog in this space yesterday has picked up a lot of conversation and debate. My surfing analogy remains, but I want to be sure to acknowledge the thought-leadership of what IEG has done, and continues to do, through their series of educational services and conferences. They have brought the sponsorship community [...]...
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Welcome to our wave - IEG is launching a major social media initiative 25 June 2009, 3:47 pm
Today, I received the following invitation from IEG to become a part of their social media community. I’d like to say thanks and welcome to the social media community! Since it is summer and I am in California, it may be appropriate for a surfing analogy: Welcome to our wave, but please recognize those of [...]...
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Consumer-centric sponsorships - The New Modesty Applied 15 June 2009, 3:35 pm
Lesa Ukman recently blogged about the importance of activating sponsorships with meaning and delivering value for the consumer. As usual, she has her pulse on the beat of the industry. Here is a link to the blog
Lesa’s Blog...
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IEG Revised Sponsorship Spending Forecast Cuts Growth Rate in Half 15 June 2009, 10:39 am
Yikes - Remember my post the other day about sponsorship sales strategies. Here is some news that supports and reinforces the philosophy of being the Bee! Ya gotta give to get…
In response to an unprecedented economic situation not faced by the sponsorship industry in the past two decades, IEG is issuing the first-ever mid-year update [...]...
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SponsorPitch - insightful blog 12 June 2009, 2:31 pm
SIG group member, Kris Mathis has a great post on his blog that I read today and wanted to share with my readers....
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Are you a BEE or Lion? 11 June 2009, 1:58 pm
Today we offer something to ponder for a moment. This is not one of those facebook games, but a chance to reflect on the nature of our strategic approach to selling sponsorship.
Watch the Bee -pollinating flowers to help them grow, working diligently within the order of nature and producing honey as the fruits of their [...]...
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UNC & Nike enter into 10 year extension 2 July 2009, 2:56 pm
Nike is a pretty busy company, although that’s to be expected when you’re the largest shoe/apparel company in the world. Last week I mentioned that Nike had extended their deal with U.S. Track & Field to provide shoes and other apparel to the teams until 2013, and now there’s news that they’ve extended their [...]...
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Women’s Golf goes Social Media 1 July 2009, 9:00 am
Well, specifically, the British Open goes social media crazy.
The Ricoh Women’s British Open has joined the Social Media frenzy with a presence on Facebook, Twitter and YouTube. Those who become a fan of the Ricoh Women’s British Open Facebook Fan page and follow on Twitter will be able to view exclusive tournament photos, videos, learn [...]...
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UFL…now serving football fans in Europe? 30 June 2009, 2:28 pm
I see your visionary thinking and I raise you one Michael Huyghue!
Who’s Michael Huyghue?
The commissioner of the very recently created United Football League (UFL). Is spending the day in Europe. While there, he got to thinking, and tweeted this message,
Currently in Europe. Foreign expansion for UFL very likely for year two or three. Some [...]...
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U.S. Supreme Court to hear NFL antitrust licensing case 30 June 2009, 9:00 am
From the Associated Press,
The Supreme Court agreed Monday to decide whether the National Football League and its 32 teams can enter an exclusive licensing deal with a maker of team jerseys and other gear without violating federal antitrust law.
The court said it will hear an appeal from American Needle Inc., of Buffalo Grove, Ill., that [...]...
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Comparing NBA/NFL rookie contracts 29 June 2009, 4:02 pm
Last weeks NBA draft was chock full of surprises; surprise picks, surprise trades, surprise apperances (Brandon Jennings, I’m looking at you). One thing that won’t be surprising though, are the contracts. The NBA has had a rookie contract scale in place since the mid 1990’s, which sets it apart from its football counterpart, where #1 [...]...
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USA Track & Field – Nike: Extend sponsorship until 2013 29 June 2009, 9:00 am
From the “If it ain’t broke then don’t try to fix it” department, USA Track & Field and Nike have decided to extend their sponsorship agreement until 2013, with an option to extend it to 2017. Details from Reuters,
The contract with Nike, the world’s largest sports shoe and apparel maker, extends its deal through 2013, [...]...
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PGA & Turner Sports Expand/Extend Media Agreement 26 June 2009, 12:46 pm
Press release from PGA.com,
The PGA of America and Turner Sports have extended their broadcasting and interactive media agreements covering the PGA Championship, PGA Grand Slam of Golf and PGA.com through 2019. The new agreement between the two organizations will also expand to include licensing, with Turner’s Cartoon Network Enterprises (CNE) serving as the PGA’s licensing [...]...
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June 24, 2009: The 4 @ 4 24 June 2009, 4:00 pm
The daily link dump for Sports Business Digest
The case for MLB contraction
Apple granted patent for sports sensors…what does the future hold now?
U.S. Open score cards are available for sale…If you’re in to that sort of thing.
Manny Ramirez suspesnion…the best thing to happen to the Dodgers pocketbooks...
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Local in-Market streaming of Yankees Games 24 June 2009, 3:13 pm
And here I thought the new iPhone app that would let me watch live streaming games in other markets was awesome…
Never to be out done in terms of spending money on players or apparently cutting edge technology, the New York Yankees TV network, YES, and the Major League Baseball Advanced Media Arm (known as “BAM”) [...]...
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June 23, 2009: The 4 @ 4 23 June 2009, 4:00 pm
Its the daily link dump for Sports Business Digest
Steve Nash has a celebrity soccer tournament with other NBA and soccer stars? who knew?
As you probably already know, MLBPA union head Donald Fehr* is retiring
Underage Chinese gymnasts. Still all the rage, 8 years later.
In MMA news — Affliction Entertainment has cut ties with Andrei Arlovski...
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Bethpage, The Rest of the Story 25 June 2009, 1:19 pm
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The Sports Economist: Saving or Destroying Civilization? 23 June 2009, 3:11 pm
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Location, Location, Location 23 June 2009, 2:01 pm
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The NFL and Gambling 16 June 2009, 12:12 am
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Real Madrid and Sports Econ 101 13 June 2009, 6:25 pm
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Is Real Madrid playing the "too big to fail" game? 12 June 2009, 10:06 am
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Noll: Coyotes to Hamilton in 2010 12 June 2009, 7:30 am
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Cool video on point differences in the NBA 11 June 2009, 11:04 am
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2009 ticket demand in Chicago 11 June 2009, 9:14 am
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Real Madrid sets record transfer fee 11 June 2009, 7:59 am
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Idle notes. 3 July 2009, 10:57 am
NBC will televise the Andy Murray/Andy Roddick men's semifinal on Friday, beginning at 12 PM in all time zones. While the match would have aired on tape delay in the Central, Mountain and Pacific time zones regardless, the quick end to the Roger Federer/Tommy Haas match on ESPN2 (ended just after 10 AM ET) means the Murray/Roddick tilt (which began before 11 AM ET) will air on over-an-hour tape...
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More on Greeny and Golic: duo to co-host SportsCenter. 2 July 2009, 11:45 am
Mike Greenberg and Mike Golic may be the most ubiquitous personalities at ESPN.In addition to calling a Monday Night Football game for the third straight year, Greenberg and Golic will co-host the 6 PM ET SportsCenter on Mondays during NFL season.The Greenberg/Golic editions of SportsCenter begin on September 21, one week after the duo calls the Chargers/Raiders Monday Night Football game.In what...
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ESPN sticks with Greenberg, Golic, for MNF. 2 July 2009, 9:56 am
For the third straight year, ESPN will have its Mike and Mike in the Morning duo call a Monday Night Football game.Mike Greenberg, Mike Golic and Steve Young will be in the booth for Chargers/Raiders on September 14, the second game of a season-opening Monday Night Football doubleheader. This marks the third time Greenberg and Golic have called an MNF telecast.In addition to Monday Night Football...
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Fast food nation. 1 July 2009, 4:43 pm
The NBA has swapped Big Macs for Steak Grilled Taquitos.Sports Business Daily reports that Taco Bell has signed a four-year deal with the NBA to become the league's official fast food sponsor. Taco Bell replaces McDonald's, which had been the NBA's fast food sponsor since 1990.The deal "includes a heavy media component on [ESPN, ABC and TNT]." Additionally, Taco Bell will replace Playstation as...
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Big names II. 1 July 2009, 4:24 pm
Jim Courier: The former tennis star will join CBS Sports for its coverage of the 2009 U.S. Open next month. Courier previously worked as an analyst for USA Network's coverage of the U.S. Open.Jay Mariotti: The former Chicago Sun-Times columnist and current AOL Fanhouse writer is rumored to be heading to the Chicago Tribune, reports Deadspin. Mariotti is set to join "the Trib-owned "Chicago Now"...
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Big names. 1 July 2009, 1:20 pm
Bill Weber: The NASCAR on TNT play-by-play voice will not return to TNT this season. Weber was suspended for last Sunday's Lenox Industrial Tools 301 after an incident at his hotel last Friday night. Ralph Sheheen, who filled in for Weber on Sunday, will call the final two races of the season. A Turner Sports statement on Weber "gave no indication whether or not Weber would continue with the...
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Best Damn Sports Show Period comes to an end. 30 June 2009, 11:50 pm
It's the end of the road for the self-proclaimed Best Damn Sports Show Period.Fox Sports Net aired the final episode of Best Damn Sports Show Period on Tuesday night, ending the studio show's eight-year run. The "Top 50" countdown editions of the show will remain on FSN through the fall.A FOX spokesperson explained to Sports Business Daily that since the premiere of Best Damn Sports Show Period...
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Weekend ratings. 30 June 2009, 11:25 pm
.nobrtable br { display: none }Overnight ratings for sporting events on broadcast.Source: Sports Business Daily.TennisSportGame/EventDateTimeNetRatingTennisWimbledon, Third/Fourth RoundsSat., 6/27/093:00 PMNBC1.1/3TennisWimbledon, HighlightsSun., 6/28/091:00 PMNBC1.0/2NBC averaged a 1.1 overnight rating for coverage of Wimbledon on Saturday and Sunday, down 35% from a 1.7 for coverage on the...
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USA/Brazil third most-watched U.S. National Team match ever on ESPN. 30 June 2009, 6:29 pm
The final of the Confederations Cup pulled in nearly 4 million viewers on ESPN Sunday afternoon.The United States' loss to Brazil drew a 2.2 U.S. rating (2.6 cable) and 3.9 million viewers on ESPN, making the match the third-most viewed U.S. National Team match ever on ESPN. Only two World Cup matches involving the U.S. National Team drew more viewers -- a '94 first round tilt against Columbia (...
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NASCAR ratings rise for first time all season. 30 June 2009, 6:16 pm
.nobrtable br { display: none }A 3% rise in ratings is usually nothing to brag about, but it is no doubt cause for celebration for NASCAR.The Lenox Industrial Tools 301 drew a 3.5 U.S. rating and 5.6 million viewers on TNT Sunday, up 3% in ratings and 2% in viewers from a 3.4 and 5.5 million for last year's race. This marks the first time all season that a NASCAR race has had an increase in...
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Marlins ballpark ground-breaking tidbits 2 July 2009, 6:06 pm
With construction bonds sold and grading work started at the former site of the Orange Bowl, the Marlins officially announced their “ceremonial” ground-breaking with a release this afternoon. It’s at 10 a.m. Saturday, July 18 at 1501 NW 3rd St.,......
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Marlins Stadium Update No. Scene 1 1 July 2009, 11:42 pm
Project: Marlins new ballpark Director: Jeffrey Loria Dir. Of Photog: David Samson Date: July 1, 2009 Scene: 1; Take 1 (aka 7 billion) Work finally began at the site of the new Marlins ballpark in Little Havana today. Workers began......
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Marlins Stadium Update No. $6.2 million (UPDATED 1:10 AM) 30 June 2009, 11:39 pm
Miami-Dade County fell short by $6.2 million in its effort to sell bonds for a new Marlins ballpark Tuesday, but site preparation work is expected to begin Wednesday morning at the former location of the Orange Bowl. Although the shortfall......
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Panthers fans “hire” Drew Rosenhaus to negotiate ticket prices? (UPDATED) 30 June 2009, 12:21 pm
Got your attention, right? That’s the idea. If he can negotiate the price of ESPN talent’s lunch in an ad for ESPN’s SportsCenter (see ad below), then why can’t super NFL agent Drew Rosenhaus help out the Panthers fan with......
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Dolphins team with marketing company for travel packages 29 June 2009, 3:35 pm
The new business developments keep coming from the Dolphins and Land Shark Stadium. OK, this one isn’t about a celebrity (Jimmy Buffett, Gloria and Emilio Estefan) or added technology (Kangaroo TV handhelds for premium seat holders). It’s a multi-year marketing......
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It’s on: Twash-talking and twagering hit Twitterverse 27 June 2009, 11:50 am
When I wrote a story in March about how sports fans and teams were using Twitter to do everything from play-by-play to sharing promotion and ticket discounts, I included a reference to a friendly wager. This was before Twitter essentially......
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Donald Pliner shoes for the Dolphins? 26 June 2009, 1:17 pm
The introduction of Gloria and Emilio Estefan as minority investors in the Dolphins on Thursday had a festive air: an Estefan greatest hits soundtrack, a Cuban coffee station, plenty of Latin entertainment and lifestyle media – and even a journalist......
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Talks to buy Panthers ongoing, suitor’s board could change 25 June 2009, 11:42 pm
We don't yet know if a public company's proposal to buy the Panthers will result in a deal. But talks between Sports Properties Acquisition Corp. and the team are ongoing. And the clock is ticking. Sports Properties is what’s known......
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Gloria and Emilio Estefan bring entertaiment to Dolphins 25 June 2009, 6:37 pm
The Grammy-Award winning duo, Gloria and Emilio Estefan, became the first Cuban-American investors in an NFL team this morning, announcing their agreement to partner with Dolphins owner Stephen M. Ross. The Estefans were introduced with a montage video (you can......
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Shaq gets new team, sheds Star Island home 25 June 2009, 5:27 pm
Former Heat center Shaquille O’Neal finally unloaded his Star Island home on Wednesday, a day before he was traded from Phoenix to the Cleveland Cavaliers. Philip Freedman, a broker with Flagstone Realty, said the deal to sell the 2.5 acre......
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14 February 2009, 10:52 pm
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StatTweets Lets You Follow Your Favorite Team on Twitter 17 December 2008, 2:49 pm
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On The Record Sports offers ‘fresh take on fantasy’, and $5M Prize for Guessing the Correct Super Bowl Score 17 December 2008, 2:46 pm
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Online Blog Turns into Anti-Cincinnati Bengals Guerrilla Marketing Campaign 17 December 2008, 2:45 pm
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Duke basketball getting stand-alone Web site 17 December 2008, 2:44 pm
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New Tool Lets Marketers Directly Insert Video Ads Into Emails 17 December 2008, 2:43 pm
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Music Label EMI Launches Personalized Music Discovery Site For Direct-To-Fan Retail 17 December 2008, 2:43 pm
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Highly Influential Macworld Conference May Be Shutting Down 17 December 2008, 2:42 pm
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Taxi Magic: Hail A Cab From Your iPhone At The Push Of A Button 17 December 2008, 2:42 pm
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Ridiculous Item of the Day: If Hockey Was Wrestling 17 December 2008, 2:40 pm
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Shine Fights Spotlight: Matt Lindland Says Ryan Healy Ready To Go 3 July 2009, 12:45 pm
Matt Lindland Says The New “Law” Is To Follow Shine Fights
By Rhett Butler
As one of the pioneers of MMA, Matt “The Law” Lindland knows this business and when he speaks you should listen. So when he allows one of his prized pupils to be a part of the newest organization producing real world-class [...]...
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FIGHT! Magazine Offers Trio of Parties UFC 100 Weekend 3 July 2009, 11:30 am
Atlanta, GA (USA) – FIGHT! Magazine cordially invites all fans and friends to party with the crew July 10-12 in Las Vegas to celebrate UFC 100 weekend.
The weekend begins at TRYST Nightclub located inside the Wynn for a pre-fight party on Friday. In conjunction with Six Star Muscle, CagePotato and Denaro Sports, FIGHT! opens [...]...
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Ecko Unltd: At the UFC 100 Expo, Get Ready For The Rhino 3 July 2009, 8:56 am
In addition to the rest of their extremely popular clothing line, Ecko Unltd recently added a mixed martial arts line. Since the line’s creation, Ecko Unltd has sponsored many of the most exciting and highest ranked fighters including Miguel Torres, Frank Mir, Michael Bisping (available pending no weigh-in issues), Nathan Diaz, and many more. Several [...]...
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Cage Fighter Autograph Signing for UFC 100 3 July 2009, 8:41 am
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UFC Allegedly Threatening Particpants in EA MMA Game 1 July 2009, 10:56 pm
Hot on the heels of banning a fresh new crop of apparel sponsors, the hits keep on coming in regards to the draconian moves of the UFC. The newest measure involves blackballing from the UFC any current non-Zuffa fighter that signs with the EA MMA game and then seeks at a later date [...]...
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UFC 100 EXPO News: Cage Fashion 2, TUF, Xyience 1 July 2009, 8:54 pm
If you are going to be in Las Vegas for the UFC 100 Fan Expo, make sure you head on over to Mix, The Hotel at Mandalay Bay to check out Cage Fashion II on July 10, 2009 at 7:00pm. Don’t forget to check out the Cage Fashion website for reservations.
Cage Fashion 2 just Added [...]...
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GSP’s Gatorade Deal Expands Into America 1 July 2009, 6:54 pm
UFC Welterweight champ Georges St Pierre made news earlier this year by being featured in an ad campaign for Gatorade during the NHL playoffs in Canada. The campaign marked the mainstreaming of an MMA personality in the greater mass culture of our Neighbor to the north, an encouraging sign for the future. Well [...]...
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Shine Fights Spotlight: Junior Assuncao – The Love Below 1 July 2009, 4:33 pm
By Rhett Butler
MMAPAYOUT.COM
When Grammy award winning recording artist group, Outkast released their double EP, Speakerboxx/The Love Below the latter record attested to eternal love. The entire album consisted of a song cycle about inanimate love’s battle against fear and self-deception that’s frequently profound and at times scary. This tumultuous relationship exists for [...]...
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The Issues of Referee and Judge Certification 1 July 2009, 9:00 am
‘Showdown’ Joe Ferraro has an excellent piece up at Rogers Sportsnet that details his experience with ‘Big’ John McCarthy’s referee certification seminar, C.O.M.M.A.N.D. (Certification of Officials for Mixed Martial Arts National Development).
The course is broken down into three areas and participants require a passing grade of 90 percent (at minimum in all three) to be certified. As [...]...
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Updated: Hayabusa Fight Wear Out, Now In For UFC 100 30 June 2009, 8:51 pm
Add another brand to the recent spate of clothing lines being banned from the Octagon by the UFC. MMAPayout has learned that Hayabusa Fight Wear, a brand favored by Canadian fighters like Denis Kang among others, has just been added to a list of blackballed brands that includes Rolling Stone, Dethrone, and One More Round. [...]...
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Being a Networking Decathlete 24 June 2009, 4:06 pm
The decathlon is a track and field competition involving 10 events – five on each of two successive days. Performances in the 10 events are scored by reference to a points table. The individual accumulating the highest number of points after the 10 events is declared the winner.
The decathlon is a menu of athletic events, [...]...
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Sports Careers Conference 2 June 2009, 12:56 pm
If you are looking to take your career in sports to the next level, then look no further than the Sports Careers Conference on June 28-30 in Dallas, Texas. Instead of talking about all of the great things that will go on during the conference, I was able to speak with Mark Tudi, the founder [...]...
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Ticket Sales and Social Media: MLB Dilemma 13 May 2009, 2:05 pm
Ticket Sales are tough to come by these days due to the economy and other excuses people seem to come up with. I was lucky enough to attend a Cubs game with Tyler Johnson (who happens work for the White Sox, but the team was out of town that weekend we watched the Cubs). [...]...
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13 Underrated Sports Professionals on Twitter 5 May 2009, 11:21 pm
Lewis asked me to highlight some of the most influential sports business people on Twitter, and I’m all about making Lewis, and more importantly the Sports Networker audience happy. But when I sat down to make that list, all I could think about was BORING!
Those people aren’t hard to locate, in fact if they’ve [...]...
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Find a Sports Job by Giving First 26 April 2009, 6:38 pm
Part of my thoughts in starting SportsNetworker was to use my contacts in the sports industry for the purpose of helping others find or advance a career. That has worked out for many people. I enjoy hearing about people’s success.
While some people look to find an existing position in the sports industry, others simply blaze [...]...
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Singles Score Runs Too! 25 April 2009, 6:17 pm
We have all played baseball at least once in our lives. It may have been just a pick-up game in the street. It may have been at school in gym class. It may have only been tee ball. Whatever the case, we have all played baseball.
Let us reflect back to the first time we were [...]...
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How To Write For The Sports Industry (Video) 16 April 2009, 3:48 pm
Terry Lefton is a killer writer for the SportsBusiness Journal, and I was fortunate enough to meet up him during the Marquis Jet Super Bowl party in Tampa. He shares some great insights about how difficult it is becoming a writer in the sports industry, but by specializing early you have a much greater chance [...]...
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Sports Networker Newsletter: April Edition 8 April 2009, 11:07 am
This month is full of great videos and articles for the sports industry, and it features the So Cal Action Sports Network founder Bryan Elliott. If you didn’t receive a copy of the newsletter in your email, no worries, just click here and you can see what you missed....
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How To Use Social Media [VIDEO] 3 April 2009, 5:59 pm
This is a video with my top ways to use social media. To be honest with you, I don’t talk about how this relates to the sports industry at all. However, all of these principles apply to your sports industry and social media marketing online. They also apply to helping you build your personal brand [...]...
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Get A Job In The Sports Industry Without Being “in” The Industry 25 March 2009, 11:25 pm
Ron Shapiro sheds his light on how he because one of the most influential figures in sports… and it wasn’t because he initially wanted to work in sports.
Thanks right. You don’t have to set out with a ton of work experience “in” the sports industry. You can be an expert at a certain skill in [...]...
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Sports Illustrated Fortunate 50 List 1 July 2009, 1:12 pm
For the 6th consecutive year, Sports Illustrated has released their "Fortunate 50" list of the top earning athletes.
View the list here.
To nobody's surprise, Tiger Woods tops the list once again.......despite missing most of last season with a knee injury. Its also worth noting that Tiger Woods more than doubled the endorsement fees of his nearest competitor. Tiger raked in $92M in endorsements alone.
Worst returns on investment on this list.........Houston Rockets player Tracy McGrad...
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LeBron Documentary Eagerly Anticipated 30 June 2009, 2:23 pm
Lynn Merritt, who leads Nike's Basketball division and is the person responsible for signing NBA superstar LeBron James to a contract with Nike tells me that the upcoming documentary about LeBron entitled "More than a Game" is going to blow us all away.
The documentary supposedly got a standing ovation when screened at the Toronto International Film Festival and was rated on par with Oscar-award winning "Slumdog Millionaire" by the critics.
"More than a Game" hits t...
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Larry David is Back with a Vengeance 29 June 2009, 10:01 pm
My favorite show of the past decade is "Curb Your Enthusiasm". Larry David is brilliant. My big complaint is that the show goes on 2-3 year breaks.
Great news for Curb fans like me though. The show returns to HBO this fall.
And starting this week, Larry David stars in the latest Woody Allen film called "Whatever Works". Doesn't look quite as good as Curb, but anything Larry David is in is worth seeing.
Check out the trailier here:
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Kobe Bryant - Friend of the Chinese 29 June 2009, 8:04 pm
In September of 2007 I followed Kobe Bryant around for the day while he was in China. I saw first hand the love the Chinese people have for him.
Kobe is returning the love with some pretty admirable charitable efforts in China.
Here's a side of Kobe Bryant that is rarely seen....
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Press Hop 29 June 2009, 7:43 pm
Whether I'm assisting athletes and coaches with their media skills or interviewing someone for my show, I've seen a press conference or two in my day.
This very clever video is a hip compilation of some of the most memorable press conferences from the world of sports. Enjoy.
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New spot from Nike and Lance Armstrong 29 June 2009, 12:32 pm
Here's the new :60 second spot from Nike and Lance Armstrong that will run from now until the end of July. Lance addresses his critics head on in the spot:
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SBR Podcast - Now Available for Download 29 June 2009, 12:16 pm
If you missed this past weekend's edition of Sports Business Radio, the show is now available on iTunes or here for download. We recapped the NBA Draft and discussed the big trades of the past week (Shaq, Vince, RJefferson) and also discussed the marketability of US Open champ Lucas Glover amongst other things.
Take a listen.
Whie I have your attention, don't forget I am tweeting (much more often than I am blogging these days). You can follow me by clicking here....
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NBA Draft Should Be Intriguing 24 June 2009, 10:40 am
With the NBA Draft one day away, teams are jockeying for draft position. Seems there are several profiles for teams this year:
Buyers - Teams like the Spurs (who acquired Richard Jefferson from the Bucks) and the Wizards (who traded for Mike Miller and Randy Foye) are willing to take on additional payroll in order to strengthen their rosters. Other teams who have cap space and who could be buyers include: Memphis (19.7 mill under), Detroit (19.6 under), Atlanta (17.8 under), OKC (17.1 under), Sa...
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Golf the Theme on This Weekend's Edition of SBR 19 June 2009, 12:46 pm
Its US Open weekend and we're going with a golf theme on this weekend's edition of SBR. We'll re-air interviews with Mark Steinberg, the VP of Golf for IMG - and better known as the agent for Tiger Woods. If you want to go inside the business of Tiger Woods (the highest grossing athlete on the planet), you'll enjoy my conversation with Mark Steinberg.
We'll also re-air my conversation with Jack Nicklaus from last June. Nicklaus shares his thoughts on his career as well as his very successful gol...
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Kobe Puppet Celebrates as LeBron Puppet Looks On 18 June 2009, 8:09 pm
Despite the fact that LeBron didn't make it to this year's NBA Finals for the much anticipated showdown with Kobe Bryant, Nike continues to run the MVPuppet spots.
I have to say that this one is pretty funny. But I wonder how LeBron feels about Nike continuing to make these spots and portray him as "second fiddle" to Kobe. And I wonder if LeBron really eats Fruity Pebbles.
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In New York -- the ticket law of supply and demand 28 August 2008, 12:28 am
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The LPGA’s English only policy – good business or racist? 27 August 2008, 1:04 am
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The 2008 Beijing Summer Olympics – this is the end my friends 25 August 2008, 12:18 am
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24 August 2008, 2:04 am
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The 2008 Beijing Summer Olympics – credit deserved – NBC’s amazing Olympics 23 August 2008, 12:22 am
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Gene Upshaw – a Giant among men 22 August 2008, 12:06 am
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The 2008 Beijing Summer Olympics – catching up with Michael Phelps 21 August 2008, 12:01 am
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The 2008 Beijing Summer Olympics – What an Olympics for NBC 20 August 2008, 1:19 am
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The 2008 Beijing Summer Olympics – Liu Xiang the other side of Michael Phelps 19 August 2008, 12:02 am
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The 2008 Beijing Summer Olympics – Michael Phelps the Beijing Games Marketing Machine – his lasting legacy 18 August 2008, 12:02 am
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Tacos Replace the Big Mac at NBA Games 2 July 2009, 8:58 am
Twenty year sponsor McDonalds is out at the NBA and Taco Bell is in as the league's fast food partner. The amount of the deal has not been announced but the deal has been confirmed by several sources and first reported by Sports Business Journal. It's a four year, all inclusive deal, containing ads on ABC, ESPN, TNT and title sponsorship to the All Star Saturday Night Skill Challenge and store promotions. It is a wider ranging package than McDonalds had and is likely to involve a significantl...
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End of An Era for the Big East and Pac-10 30 June 2009, 11:26 pm
I shouldn't let today go by without noting the retirement of the commissioners of the Big East and Pac-10 conferences. Both men have been in their jobs for what seems like an eternity and I guess in the college athletics world, it probably is. Michael Tranghese has been commissioner of the Big East for 18 years, following Dave Gavitt, its first commissioner and Tranghese's boss at both the Big East and Providence College from where Gavitt brought Tranghese in to be the Big East's second employ...
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Supreme Court Grants Cert in American Needle 30 June 2009, 10:07 am
Yesterday, was the last day of the Supreme Court's term, and Justice David Souter's career on the Court before he rides off into the New Hampshire hills, and the Court handed down a number of orders including a notice that it had decided to grant cert in American Needle v. the NFL. The Seventh Circuit had ruled that the NFL can have single entity status, and enjoy immunity from antitrust claims, for a limited purpose, (here, apparel licensing). Until American Needle, the prevailing law of the...
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Haveil Havalim is Now Up 28 June 2009, 12:55 pm
Haveil Havalim, the weekly carnival of Jewish Blogs is now up and you can and should go visit it here. While this is clearly not a Jewish focused blog, last week's post on Omri Casspi and the NBA draft was picked up. There is a great collection of a wide range of post on various topics and you don't have to be Jewish to enjoy them.
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Reinsdorf Submits Bid for Coyotes 27 June 2009, 10:23 am
I guess there was a real bidder for the Coyotes besides Jim Balsillie after all. Chicago White Sox and Bulls owner Jerry Reinsdorf yesterday submitted to the bankruptcy court an outline of his offer to buy the Coyotes at the auction which the bankruptcy judge has scheduled for August 5. The bid will be for $148 million substantially below Balsillie $212.5 million, but Reinsdorf is promising to keep the team in Arizona, which is apparently worth $64.5 million. Why and how that is, I've yet to ...
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Omri Casspi Makes History 26 June 2009, 8:46 am
Many of you might know that basketball is the second most popular sport in Israel and that Israeli basketball has long been competitive in Europe. In fact Maccabi Tel Aviv , the New York Yankees of Israel, was the Euroleague champion in 2004 and 2005 and the runner-up in 2006 and 2008. However, despite that success no Israeli has ever played in the NBA, until now.Last night in the first round of the NBA draft, the Sacramento kings selected Omri Casspi, a 6'-8" forward from Maccabi Tel Aviv with ...
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The Improbable is Possible: US v Spain in Confederations Semis 26 June 2009, 8:45 am
Congratulations to Bob Bradley and the US Men's Soccer team for the most improbable run to the semifinals of the Confederations Cup tournament now taking place in South Africa as you could possibly imagine. Listless, unimaginative and uninspired in a 3-0 loss to Brazil on Thursday, one could have expected the team to mail in today's game against Egypt. After all, Brazil would need to defeat defending world champion Italy 3-0 just to give the Americans a shot at getting through. And if that ...
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Deal Reached to Save Unified F1 Racing 26 June 2009, 8:45 am
1Remember those dire predictions of the last few weeks that Formula One racing was never to be the same again as eight of the ten teams that make up the sport were leaving to form a breakaway tour, and taking many of the sponsors with them? Well, it's not going to happen. A deal has been reached to keep the breakaway teams in the fold. The major fallout is the deal is going to cost F1 President Max Mosley, he of the orgy with five prostitutes in a "torture dungeon". He probably could have ca...
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Griffin Schools Jared (Yes, That Jared) 25 June 2009, 1:16 am
What do you do when you're the number one pick in the NBA draft and you're in NYC with a couple of days to kill? Well, you do what your sponsors suggest and one of Blake Griffin's, formerly of Oklahoma and soon to be a Los Angeles Clipper, suggested a game of S-U-B-W-A-Y (H-O-R-S-E) between Griffin and Jared. So the two of them head out to the legendary courts at "The Cage" for a game and a photo shoot. You can see the results below:
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Now, Yanks Are On to the Final 25 June 2009, 1:03 am
In what was a most improbably but well deserved upset of the number one team in the world, the US men's soccer team took out Spain 2-0 Wednesday in a Confederations Cup semifinal in South Africa. The US played with unaccustomed spirit for 90 minutes, taking the game directly to the Spaniards in sharp contrast to the Americans earlier somewhat listless efforts in losses to Brazil and Italy. Goalie Tim Howard was stunning in making eight saves against the best offense in the world; clearly the ...
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Who Buys Luxury Suites? 1 July 2009, 10:09 pm
My last post discussed identifying the top targets for premium seating sales initiatives. In that post, I referenced a research article that was prepared by a partnership between the Association of Luxury Suite Directors, Full House Entertainment Database Marketing, Ohio University Center for Sports Administration, and Turnkey Sports and Entertainment. Ron Contorno from Full House sent [...]...
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Premium Sales Targets 30 June 2009, 4:07 pm
I just had the chance to sit it on a panel discussing database marketing and demographic profiling in relation to premium sales. Ron Contorno, who is the President of Full House Entertainment Database Marketing, talked about some of the things he’s learned through research and analysis that indicates how to best target premium sales prospects, [...]...
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Sports Careers Conference Update 29 June 2009, 4:36 pm
It’s day two of the Sports Careers Conference in Dallas, TX (held in conjunction with the Association of Luxury Suite Directors conference), and things have gone really well so far. I’ve had the chance to talk in two different panels - the opening panel on getting started with a sports career track and a panel [...]...
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Five For Friday - June 26, 2009 27 June 2009, 10:37 am
On this week’s “Five for Friday” we talk about how this is a lackluster year for shoe endorsements as an NBA draft pick, how Apple landed a patent that could revolutionize sports, and the new plans for the Phoenix Coyotes. (Editor’s Note: This week’s Five for Friday post was delayed by one day so that [...]...
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Guest Post: Winners and Losers from the NBA Draft 26 June 2009, 12:23 pm
Today’s post is courtesy of guest blogger Joshua Duboff of The Sports Business Exchange.
The day after the NBA Draft is usually devoted to commentaries on which teams end up as winners and losers from the night before. This Draft offered plenty of opportunities for discussions. However, what rarely gets discussed is the Draft’s sponsors. I [...]...
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Soccer in the United States 25 June 2009, 8:01 pm
This week, the United States national soccer team beat the top-ranked team from Spain 2-0 in the Confederations Cup. To call this an upset would be a understatement. The United States was lucky to even make the semifinals of the tournament, getting in through a three-team tiebreaker, while Spain had won 15 straight matches and had [...]...
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Midweek News and Links 24 June 2009, 11:39 am
I didn’t have time to put together a full post for you today, but here are a couple of quick sports business links that you should definitely take a look at:
The June 2009 Partnership Activation Newsletter: Brian Gainor from PartnershipActivation.com puts out a great monthly newsletter that covers many important topics and best practices in [...]...
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An Unlikely Pairing: Hockey and Poker 23 June 2009, 9:20 am
Last week the NHL had their 2008-09 end-of-season awards ceremony at the Palms Casino in Las Vegas. It was a night to celebrate a great season of hockey, with Alex Ovechkin taking home three awards and three different players from the Bruins winning individual awards. From all accounts, the event seemed to be a great [...]...
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EA Understands Fan Passion 22 June 2009, 9:51 am
By now, most of you have probably seen this commercial from EA Sports, but I wanted to share it here anyway because I think it’s one of the best sports-related ads that I have seen in the past few years.
All of us have (or had) our dreams of being a professional athlete, and when we [...]...
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Five For Friday - June 19, 2009 19 June 2009, 9:42 am
This week on “Five for Friday” we discuss a new sponsorship deal for the New York Giants, merchandise sales by the Los Angeles Lakers, and ESPN coverage of the U.S. Open. Perhaps most interestingly, we include the NBA’s decision to remove a courtside ban on advertising by spirit brand companies. Maybe increased liquor consumption by basketball viewers [...]...
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Apple And Sports Monitoring Devices - Part 2 2 July 2009, 12:00 pm
Our previous post highlighted some of the new patents that Apple was awarded as they develop technologies and devices targeted to sports - sports technologies, a subject very near and dear to our hearts and what could be more exciting that to see the leader in innovation and design enter this market. Here are a couple of additional areas where you can expect to see their impact: NASCAR Auto Racing In 2006 NASCAR signed a video deal with Apple and with one of these recently awarded patents we see...
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Apple Moving Beyond The iPod With More Sports Monitoring Devices 1 July 2009, 10:32 am
Apple continues a march into sports monitoring devices with a few newly granted patents. One of the patents would require a TV system to advance the concepts of movement and event monitoring systems in a very entertaining way. Apple TV definitely needs a killer app of its very own to catapult this hobby device into being a contender for the all important in-home market segment. Another patent reveals an advanced heart rate monitor system and Apple just might be considering a Nike+iPod-like equiv...
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Tennis Channel Shoots For A Win With Launch of New Online Portal 30 June 2009, 3:25 pm
The Tennis Channel just announced the launch of a new online video portal, Tennis Channel TV, giving fans an opportunity to tune into their favorite multimedia content, live matches and on-demand programs online. We've seen the MLB move in this direction and it's always great to see other sports follow suit. This all-in-one online media offering will expand the reach of traditional Tennis Channel programming to online viewers. Content will include VOD channels, highlights, interviews and archive...
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Big Business For Healthier Video Games 29 June 2009, 12:46 pm
Video games might actually be good for you. the Nintendo Wii is actually changing the way medical professionals are seeing video games and has gained popularity through motion sensor technology and innovation during game play. With the wireless ability, players are encouraged to whip, throw, gyrate, and above all, move with a number of titles. Now, the Medical Industry has grown interested in the Wii for its health benefits. Nintendo's Wii Fit has grown to become the fifth best selling videogame...
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Technology Changing The Face Of Recruiting 26 June 2009, 9:10 am
In Facebook lingo, football coaches would like to add a number of hot-shot players as friends. And if they wanted to, these high school athletes could update their Facebook status on any given night to "listening to recruiting pitches." Forget the future of recruiting. This is its present – for now at least. Football and basketball coaches spent the offseason increasing their presence in cyberspace at a furious pace. By the end of May, dozens of head coaches and assistants in a numbe...
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HOT System Provides Early Warning Against Heat Stroke For Football Players 25 June 2009, 9:52 am
According to USA Football, more than 21 million Americans - from pee wee to the NFL - will play football this year. Overheating, especially among programs in the South, is an area of long-time concern for coaches, parents, and athletic trainers. Heat-related injuries have caused the deaths of 25 athletes since 2000. As you can imagine, getting an accurate temperature of an athlete on the playing field does present challenges. Schutt Sports and HotHead Technologies have developed the first-ever h...
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Dallas Cowboys and Cisco Team Up For Ultimate Fan Experience 24 June 2009, 9:22 am
The largest NFL stadium ever built is also the most technologically advanced entertainment venue. Cisco, my former employer, is outfitting the Dallas Cowboys stadium with Cisco Connected Sports technologies. The new stadium has 3 million square feet, cost $1.1 billion and can host up to 100,000 fans for major sports and entertainment events. Central to the fan experience will be Cisco's sports technologies, which will provide the flexibility to adapt the stadium to support any number of events. ...
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Golf Gear That Could Shave Strokes Off Your Score - Part 3 23 June 2009, 10:51 am
This is the final in a series of posts summarizing some interesting golf gear that will help you get ready for the summer golf season or at least make you look good. Golf sunglasses for women Leave it to Adidas to improve golf gear for women, and not just to improve performance but also to imbue it with sleek style. The new line of lightweight adilibra half-rim shades from Adidas is incorporated with lens-stabilizing technology, which helps you keep your eye on the ball by harmonizing light fluc...
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Chicago Bulls Looking For Full-Time Web Coordinator 22 June 2009, 10:44 am
The Chicago Bulls are looking for a full-time Web Coordinator that has the right combination of web development skills, passion for sports and web technology, love of a fast paced work environment, the ability to learn quickly and thrive within a world class organization. More info here....
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Golf Gear That Could Shave Strokes Off Your Score - Part 2 22 June 2009, 10:31 am
Our previous post began to highlight the latest golf gear that could shave a few strokes from your golf game, or at a minimum, help make you look good. To help get your summer golf game in shape here are a few more gear suggestions: Callaway uPro Golf GPS This GPS device almost makes the game too easy. Almost. Of course, it tells you the yardage to the pin, but the SmartView technology lets you see the course on the 2-inch-by-2-inch color screen from your exact location; as you move, so does the...
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Basketball development: Europe vs U.S. 30 June 2009, 11:50 pm
From this month's Basketball Times. Ed. note: What are the differences between the U.S. and European developmental systems? Marc Isenberg visited the Reebok Eurocamp in Treviso, Italy, to find out. He discovered a system that has much to envy, and some parts to be ignored. Article is posted below. Or you can read PDF version. A thorough exam of the Euro By Marc Isenberg “Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad...
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I'm as Mad(off) as Hell: Ex athletes in financial peril 29 June 2009, 2:14 pm
Today is a sad, dark day in New York City, even if the sun is finally shining. Hearing from the victims of Bernard Madoff was a stark illustration of the havoc this man wreaked on his financial victims. Glad he is going to jail for the rest of his life, but it's still small consolation to the hundreds of victims, including more than a few charities, whose banks and lives Madoff shattered. Too many people wanted to believe Madoff was a financial genius. Madoff might have been the biggest, most br...
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"One and done" is never done 23 June 2009, 2:58 am
I doubt there is anyone who has written more about "one and done" than I have. Click here if you don't believe me. On one hand, it is absurd to get completely bent out of shape over a just a few players. On the other, "one and done" brings to light many of college basketball's dirty secrets. To name just a few: unscrupulous agents, shady coaches, academic shananigans, AAU "non-profits" funded by agents, financial advisers and, oh yes, boosters (Say it ain't so!). Ma...
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Alan Stein's Money Player book review 22 June 2009, 5:13 pm
Disclaimer I: I don't like to toot my own horn, but it is important to get the word out about Money Players. Disclaimer II: Alan Stein and I are part of each other's mutual admiration society. We were introduced earlier this year, I believe by Jim Tanner and David Bauman, two respectable basketball agents (yes, they exist!). Since that time, we have regularly emailed, tweeted and even engaged in some old-school telephonic communication. I love Alan's passion and depth of knowledge about basketba...
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NCAA-NBA partnership eyes a name 10 June 2009, 12:17 pm
In April 2008, the NCAA and the NBA announced a partnership to "to add new structure to youth basketball." It has been a long process, but they finally have a name -- iHoops -- and a web site that will officially launch in the Fall (shouldn't it be iHoops dot net??). When the partnership was first announced, John Feinstein yawned and made a great Gong Show analogy. Right now, i am giving iHoops the benefit of the doubt. Yes, I am critical of NCAA and its members for the role its rules,...
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Walking in Memphis on eggshells 6 June 2009, 1:41 am
I am coming to you from Treviso Italy, where I came hoping to get away from the morass of college basketball. I am here for the Reebok Eurocamp and looking forward to seeing some great basketball -- and learning more about a developmental system that does not include the sometimes crazy notion that sports and academics can sanely coexist. I have defended athletes in all kinds of situations, not because I reflexively defend them, but because too often the process is rigged against them as they tr...
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Jeremy Tyler just might be what’s right with basketball 4 June 2009, 2:37 am
Below is my May column in Basketball Times. Subscribe here. Click here to read the PDF version. College basketball, as we often are reminded, is about academic achievement and molding fine young athletes. To quote one of the NCAA’s favorite aphorisms, college athletics is about the vast majority of the 400,000 NCAA “student-athletes” who “will be going pro in something other than sports.” Still, every year, there are a few “program changers” who attract extraordinary attention and ...
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Art Spander on cheating in college sports 4 June 2009, 2:12 am
My father-in-law, Art Spander is one of the best sportswriters around. Some might say, Art has forgotten more sports than most of us will ever know. This would be true if not for the fact that Art does not forget much. He is a walking sports historian. There have been several great articles written recently on the subject of college athletics, but none better than Art's column in Real Clear Sports, "Scandals Are as Old as College Sports Itself." A few highlights: It’s all a matter of...
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The Great Debate: DeCourcy v. Isenberg 3 June 2009, 12:29 pm
As many of you know I am good friends with Sporting News senior basketball writer Mike DeCourcy. Mike is one of the best basketball writers around and an absolute must read for those interested in basketball and bigger picture issues. We both have great passion for basketball at all levels. Mostly we agree, especially on big-picture issues, but not always. And when we disagree, we usually end up in long debates on the phone, via email or when we meet up along the basketball trail. But, it's alwa...
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Does "one and done" lead to increased cheating? 2 June 2009, 2:29 pm
There has been a lot written about the allegations against Memphis and Calipari. Most of you know, I am a big believer in innocent until proven guilty. I won't try to sort out the allegations made by the NCAA against Memphis and the redacted player commonly known as Derrick Rose. As far as Calipari is concerned, I personally like him. I think he does a fairly good job at putting his players' interests above the program. Would l vouch for Cal? No. But I wouldn't vouch for any other Division 1 bas...
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Bryan Clay Nominated for an ESPY: Best US Male Olympian 30 June 2009, 1:21 pm
Go to WWW.ESPYS.TV to vote for Bryan Clay as the Best US Male Olympian in 2008!...
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Bryan Clay: World’s Greatest Athlete 15 June 2009, 1:36 am
Often referred to as the World’s Greatest Athlete, Clay has recently gone largely unnoticed since winning the Gold Medal last August in Beijing,
See More:
http://www.nytimes.com/2009/06/02/sports/olympics/02clay.html?sq=bryan%20clay&st=cse&scp=1&pagewanted=all
Posted in Bryan Clay, Celebrities, Celebrity Endorsement, Legacy Direct, Olympics, Social Networking, Sports Legacy, Sports Marketing, Sports Sponsorship, Twitter ...
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Forbes Magazine Top 100 Celebrity List 2009 15 June 2009, 1:34 am
On June 3rd, Forbes Magazine released the top 100 list of the world’s most powerful celebrities. See who made the cut:
http://www.forbes.com/2009/06/03/forbes-100-celebrity-09-jolie-oprah-madonna_land.html
Posted in Celebrities, Legacy Direct, MVP, NBA, Sponsorship, Sports Legacy, Sports Sponsorship ...
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Lakers Win 15th N.B.A. Title, Beating Orlando 15 June 2009, 12:09 am
See More:
http://www.nytimes.com/aponline/2009/06/14/sports/AP-BKN-NBA-Finals.html?_r=1&hp
Posted in Basketball, Celebrities, Legacy Direct Inc., NBA, Sports Legacy ...
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Lakers vs. Magic: Final Preview 1 June 2009, 10:48 pm
See More:
http://www.sportingnews.com/blog/LakerKev/192704
Posted in Basketball, Celebrities, NBA, Sports Legacy ...
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Coming Soon… 1 June 2009, 10:40 pm
Attention Legacy Bloggers!
We will be beginning a new weekly feature on one of our clients for you to get to know them a little bit better!
Look for it soon!
Posted in Celebrity Giving ...
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Sheff gets his groove back with Mets 29 May 2009, 4:14 pm
The Tigers released Sheffield — and swallowed nearly $14 million — when they determined at the end of spring training that they would be better off with a designated-hitter-by-committee. The Mets signed Sheffield shortly thereafter. Now that he’s hitting .291 with five home runs, they’re probably wondering where they would be without him.
See More:
http://msn.foxsports.com/mlb/story/9616240/Sheff-gets-his-groove-back-with-Mets
Posted in [...]...
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U.S. Soldiers in Baghdad 29 May 2009, 4:10 pm
US soldiers, paratroopers, and platoon sergeants took part in a humanitarin mission in eastern Baghdad, where they- along with civil affairs soldiers- handed out soccer equipment in support of FC Unity, a London-based organization working with Coalition and Iraqi officials in eastern Baghdad to provide the citizens of Iraq a platform for development and education through [...]...
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Coaches can talk to athletes on Twitter/Facebook 19 May 2009, 6:17 pm
The NCAA has formally approved the use of Twitter for recruiting purposes. Now college coaches can use Twitter to send direct messages to highschool recruits.
See More:
http://www.sportsagentblog.com/2009/05/15/coaches-can-talk-to-athletes-on-twitterfb-what-about-agents/
Posted in Celebrity Giving ...
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Remembering a Basketball Legend: Chuck Daly 11 May 2009, 2:08 pm
Chuck Daly, who coached the original Dream Team to the Olympic gold medal in 1992 after winning back-to-back NBA championships with the Detroit Pistons, has died. He was 78. He died Saturday morning in Jupiter, Fla., with his family by his side, the team said. The Pistons announced in March that the Hall of Fame [...]...